Summer in Cyprus: Int'l Marketing overview

This program is designed for business students who would like an introduction to marketing in an international context. The academic component of this program encompasses both international marketing and cultural studies in order to emphasize the need to understand the culture and environment in any international marketing exercise. 
Students will compare marketing in Cyprus to marketing in the United States during their field exercises.  
This program could be valuable to any business student that is considering an international career, particularly in sales or marketing.

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